Content Portfolio
Tools
Here are examples of some of the tools I’ve created or led the creation of for Seismic.com. With the changing role of websites as AI begins to dominate awareness content, it’s becoming even more important to focus on tools and content for leads in the discovery and decision stages for your products or services. That’s where tools like these come in.
Demo Videos for Seismic.com
I led a team to implement product demo videos on Seismic.com to enable visitors to explore different features in the product and self-educate, leading them to request an in-person demo.
ROI Calculator for Seismic.com
I led a cross-functional team to create an ROI Calculator for Seismic.com, based on the ROI calculation methodology used by Seismic’s customer success team. The calculator was used in campaigns and on the site as a conversion tool.
Maturity Assessment
In response to the need for an engaging piece for an upcoming campaign, I whipped out a Maturity Assessment for Seismic.com, leveraging existing UX and content.
Microsoft Videos
As a sub-contractor, I researched and created scripts for Microsoft Mechanics, showcasing–in detail–how Microsoft products could meet business needs.